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UX Certificate Course Bundle (Strategy Concentration)

All the courses you need for the UX Certificate, Strategy Concentration

About The UX Certificate Course Bundle (Strategy Concentration)

Show that you have mastered the skills and knowledge needed to be a user experience professional with a Strategy Concentration by taking the full curriculum of courses in our UX Certificate program.

When you purchase the UX Certificate course bundle you receive access to the six courses that are required for the UX Certificate, Strategy Concentration. The UX Certificate Exam fee is included in the bundle too. The value of the bundle is $665, so you save $70 and have the convenience of having all the course materials in one place.

You have unlimited access to all the lessons 24 hours a day, for as long as you want or need them, so you can take the course at your own pace and go back to review any materials any time you want. All of our courses have quizzes, as well as exercises that you can send in for feedback from Dr. Susan Weinschenk.

Become a certified UX professional. Click on the Purchase button at the top of this page and get started now.

If you have any questions call us (847-909-5946) or email at: info@theteamw.com.

This bundle includes the following courses:

  • User Experience Fundamentals
  • User Research
  • User Testing
  • Design For Engagement
  • Lean UX
  • Design Thinking

AND the UX Certificate Exam fee.

(We also offer a UX Certificate Course Bundle with a Design Concentration.)

Over 15,000 students are taking our online courses.

All of our courses have an unconditional 30 day money back guarantee.

More Ways To Learn

We have bulk pricing if you want to purchase multiple bundles at one time. Contact us for more details. 

This bundle is part of our Annual Everything Personal Subscription. If you are interested in having access to all of the Team W training for a year, check out the Annual Everything Subscription.

You can also purchase multiple seat packs for a one-year subscription to this bundle. Seat pack subscriptions are available as:

Who Is The UX Certificate Bundle For?

The UX Certificate Bundle is for UX Designers, UX Professionals, Product Managers, Web Designers, Business Analysts, Usability Professionals, and anyone who wants to master the body of knowledge and skills for designing user experiences.

What Courses Are In The UX Certificate Bundle, Strategy Concentration?

User Experience Fundamentals Short Course -- In this course you will learn the basic principles and processes of good user experience, and what a user experience professional should know and be able to do.

User Research -- In this course you will learn how to create and use personas, scenarios, and task analyses so you are sure you understand your target audience. When you know that, then you can design a successful product.

Design For Engagement -- You'll learn everything you need to know about what motivates people to take action, and how to use this knowledge to design websites, apps, and products so that they are engaging, including how to grab visual attention, anchoring, human factor loads, and more.

User Testing -- Even if you think you've designed it just right, you can't afford to create a website, software product or app that hasn't been tested by your actual audience. Don't guess! Test! This course will teach you how to do quick, cost-effective user testing on early prototypes through to finished products.

Design Thinking -- In this course you will learn everything you need to know about Design Thinking concepts and the Design Thinking process. You will pick a case study to work on and take that case study through the process of Design Thinking. 

Lean UX -- When you do Lean UX you come up with hypotheses about design, create minimum viable products/prototypes, then test the hypotheses with your users. At that point you make a decision about whether your hypotheses were true or not, and what idea to try next. The result is that you design better and you design faster.

About The Instructor: Susan Weinschenk, Ph.D. (aka, The Brain Lady)

Susan Weinschenk has a Ph.D. in Psychology and over 30 years of experience as a behavioral scientist. She applies research in psychology to predict, understand, and explain what motivates people and how they behave. Her work includes training, presenting, and consulting in communications, customer experience, user experience, and usability. She is a consultant and keynote speaker for Fortune 1000 companies, start-ups, non-profit agencies, educational institutions, and conferences. Her clients include Walmart, Disney, The Mayo Clinic, Charles Schwab, and Best Buy.

Dr. Weinschenk is the author of several books, including 100 Things Every Designer Needs To Know About People, 100 MORE Things Every Designer Needs To Know About People, How to Get People To Do Stuff, 100 Things Every Presenter Needs To Know About People, and Neuro Web Design: What makes them click?  Her nickname is The Brain Lady, because she applies research on the brain and neuroscience to design. She is the CEO and Chief Behavioral Scientist at The Team W, and an Adjunct Professor at the University of Wisconsin, Stevens Point.

Curriculum

  • Preview
    About The UX Certificate Course Bundle
  • User Experience Fundamentals Short Course
  • Preview
    What This Course Is About
  • Preview
    Principles Of UX And What A UX Professional Does
  • Quiz 1: UX Principles
  • The Different Roles Of UX
  • Quiz 2: UX Roles
  • UX Processes, Part 1
  • UX Processes, Part 2
  • Quiz 3: UX Process
  • UX Skills, Knowledge, And Obstacles
  • Quiz 4: Skills, Knowledge, Obstacles
  • Next Steps
  • Study Guide For UX Fundamentals
  • User Research
  • Preview
    Why User Research Is Critical To User Experience Design
  • Personas, Part 1
  • Personas, Part 2
  • Exercise: Create A Persona
  • Quiz: Personas
  • Scenarios
  • Exercise: Scenarios
  • Quiz: Scenarios
  • Task Analysis, Part 1
  • Task Analysis, Part 2
  • Exercise: Task Analysis
  • Quiz: Task Analysis
  • How To Conduct An Effective Interview
  • Exercise: Plan And Conduct An Interview
  • Next Steps
  • Study Guide For The User Research Course
  • Design For Engagement
  • Preview
    Introduction To The Course, And Grabbing Visual Attention
  • Exercise: Visual Pre-attention
  • Exercise: Fusiform Facial Area
  • Exercise: Curves
  • Quiz 1
  • Anchoring, Decision-Making, And Human Factor Loads
  • Exercise: Anchoring
  • Exercise: Human Factor Loads
  • Quiz 2
  • Motivation Part 1: Choice Architecture And Some Social Factors
  • Quiz 3
  • Motivation Part 2: Finishing Social Factors, Making Things Difficult, Stories, And Instincts
  • Exercise: Social Factors
  • Exercise: Stories
  • Exercise: Instincts
  • Quiz 4
  • Motivation, Part 3: Habits, Rewards, Gamification, The Desire For Mastery
  • Exercise: Habits And Rewards
  • Exercise: Desire For Mastery
  • Quiz 5
  • Applying Engagement Principles In Design
  • Exercise: Re-Design For Engagement
  • Quiz 6
  • Study Guide For Design For Engagement
  • User Testing
  • Preview
    Why Do User Testing And What's In This Course
  • What User Testing Is And What It's Not, And An Overview Of The User Testing Process
  • Quiz: What Is User Testing
  • What To Test And Who To Test
  • Exercise: What To Test
  • How Many People To Test, And How To Recruit Them
  • Quiz: Who To Test
  • Different Types Of User Testing
  • Exercise: Who To Test And Type Of Test
  • Quiz: Types Of User Testing
  • Planning and Conducting User Tests And Writing Task Instructions, Part 1
  • Exercise: Write Instructions
  • Quiz: Writing Task Instructions
  • Planning And Conducting User Tests, Part 2
  • Exercise: Conduct A Test
  • Quiz: Planning A Test
  • Piloting, Data Analysis And Reporting, And Testing Tools
  • Quiz: Data Analysis And Reporting
  • Next Steps
  • Study Guide For The User Testing Course
  • Design Thinking
  • Preview
    Introduction
  • Critical First Exercise
  • Exercise: Design an Ideal Wallet
  • Core Concepts And Process Overview
  • Quiz 1: Core Concepts, And Process
  • Exercise: Pick A Case Study
  • Empathize and Interviews, Part 1
  • Quiz 2: Planning Interviews
  • Exercise: Planning, Conducting, and Analyzing Interviews
  • Empathize and Interviews, Part 2
  • Quiz 3: Conducting Interviews
  • Quiz 4: Analyzing Interviews
  • Exercise: Analyze Interview Data
  • Define, Ideate, and Prototype
  • Framing The Design Challenge
  • Quiz 5: Define and Iterate
  • Exercise: Prototype
  • Testing and Iterating
  • Exercise: Test And Iterate
  • Study Guide For Design Thinking
  • Additional Resources
  • Lean UX
  • Preview
    Why Lean UX?
  • Preview
    About The Instructor
  • Preview
    Lean UX Myths
  • Lean UX Quiz 1
  • Lean Concepts, Part 1 (Learn, Iterate, Experiment, Hypotheses)
  • Exercise 1: Develop Hypotheses
  • Lean Concepts, Part 2 (Minimum Viable Product)
  • Exercise 2: Decide On User Research
  • Exercise 3: Planning An Experiment & The MVP
  • Lean Concepts, Part 3 (Pivot, Collaboration, GOOTB)
  • Exercise 4: Pivot Decisions
  • Lean UX Quiz 2
  • How To Do UX Inside Of A Lean Process
  • The Comprehensive Lean UX Exercise
  • Exercise 5: Case Study Project
  • Lean UX Quiz 3
  • Exercise: Design Ideas
  • Study Guide
  • Ready To Complete The Certificate

About The UX Certificate Course Bundle (Strategy Concentration)

Show that you have mastered the skills and knowledge needed to be a user experience professional with a Strategy Concentration by taking the full curriculum of courses in our UX Certificate program.

When you purchase the UX Certificate course bundle you receive access to the six courses that are required for the UX Certificate, Strategy Concentration. The UX Certificate Exam fee is included in the bundle too. The value of the bundle is $665, so you save $70 and have the convenience of having all the course materials in one place.

You have unlimited access to all the lessons 24 hours a day, for as long as you want or need them, so you can take the course at your own pace and go back to review any materials any time you want. All of our courses have quizzes, as well as exercises that you can send in for feedback from Dr. Susan Weinschenk.

Become a certified UX professional. Click on the Purchase button at the top of this page and get started now.

If you have any questions call us (847-909-5946) or email at: info@theteamw.com.

This bundle includes the following courses:

  • User Experience Fundamentals
  • User Research
  • User Testing
  • Design For Engagement
  • Lean UX
  • Design Thinking

AND the UX Certificate Exam fee.

(We also offer a UX Certificate Course Bundle with a Design Concentration.)

Over 15,000 students are taking our online courses.

All of our courses have an unconditional 30 day money back guarantee.

More Ways To Learn

We have bulk pricing if you want to purchase multiple bundles at one time. Contact us for more details. 

This bundle is part of our Annual Everything Personal Subscription. If you are interested in having access to all of the Team W training for a year, check out the Annual Everything Subscription.

You can also purchase multiple seat packs for a one-year subscription to this bundle. Seat pack subscriptions are available as:

Who Is The UX Certificate Bundle For?

The UX Certificate Bundle is for UX Designers, UX Professionals, Product Managers, Web Designers, Business Analysts, Usability Professionals, and anyone who wants to master the body of knowledge and skills for designing user experiences.

What Courses Are In The UX Certificate Bundle, Strategy Concentration?

User Experience Fundamentals Short Course -- In this course you will learn the basic principles and processes of good user experience, and what a user experience professional should know and be able to do.

User Research -- In this course you will learn how to create and use personas, scenarios, and task analyses so you are sure you understand your target audience. When you know that, then you can design a successful product.

Design For Engagement -- You'll learn everything you need to know about what motivates people to take action, and how to use this knowledge to design websites, apps, and products so that they are engaging, including how to grab visual attention, anchoring, human factor loads, and more.

User Testing -- Even if you think you've designed it just right, you can't afford to create a website, software product or app that hasn't been tested by your actual audience. Don't guess! Test! This course will teach you how to do quick, cost-effective user testing on early prototypes through to finished products.

Design Thinking -- In this course you will learn everything you need to know about Design Thinking concepts and the Design Thinking process. You will pick a case study to work on and take that case study through the process of Design Thinking. 

Lean UX -- When you do Lean UX you come up with hypotheses about design, create minimum viable products/prototypes, then test the hypotheses with your users. At that point you make a decision about whether your hypotheses were true or not, and what idea to try next. The result is that you design better and you design faster.

About The Instructor: Susan Weinschenk, Ph.D. (aka, The Brain Lady)

Susan Weinschenk has a Ph.D. in Psychology and over 30 years of experience as a behavioral scientist. She applies research in psychology to predict, understand, and explain what motivates people and how they behave. Her work includes training, presenting, and consulting in communications, customer experience, user experience, and usability. She is a consultant and keynote speaker for Fortune 1000 companies, start-ups, non-profit agencies, educational institutions, and conferences. Her clients include Walmart, Disney, The Mayo Clinic, Charles Schwab, and Best Buy.

Dr. Weinschenk is the author of several books, including 100 Things Every Designer Needs To Know About People, 100 MORE Things Every Designer Needs To Know About People, How to Get People To Do Stuff, 100 Things Every Presenter Needs To Know About People, and Neuro Web Design: What makes them click?  Her nickname is The Brain Lady, because she applies research on the brain and neuroscience to design. She is the CEO and Chief Behavioral Scientist at The Team W, and an Adjunct Professor at the University of Wisconsin, Stevens Point.

Curriculum

  • Preview
    About The UX Certificate Course Bundle
  • User Experience Fundamentals Short Course
  • Preview
    What This Course Is About
  • Preview
    Principles Of UX And What A UX Professional Does
  • Quiz 1: UX Principles
  • The Different Roles Of UX
  • Quiz 2: UX Roles
  • UX Processes, Part 1
  • UX Processes, Part 2
  • Quiz 3: UX Process
  • UX Skills, Knowledge, And Obstacles
  • Quiz 4: Skills, Knowledge, Obstacles
  • Next Steps
  • Study Guide For UX Fundamentals
  • User Research
  • Preview
    Why User Research Is Critical To User Experience Design
  • Personas, Part 1
  • Personas, Part 2
  • Exercise: Create A Persona
  • Quiz: Personas
  • Scenarios
  • Exercise: Scenarios
  • Quiz: Scenarios
  • Task Analysis, Part 1
  • Task Analysis, Part 2
  • Exercise: Task Analysis
  • Quiz: Task Analysis
  • How To Conduct An Effective Interview
  • Exercise: Plan And Conduct An Interview
  • Next Steps
  • Study Guide For The User Research Course
  • Design For Engagement
  • Preview
    Introduction To The Course, And Grabbing Visual Attention
  • Exercise: Visual Pre-attention
  • Exercise: Fusiform Facial Area
  • Exercise: Curves
  • Quiz 1
  • Anchoring, Decision-Making, And Human Factor Loads
  • Exercise: Anchoring
  • Exercise: Human Factor Loads
  • Quiz 2
  • Motivation Part 1: Choice Architecture And Some Social Factors
  • Quiz 3
  • Motivation Part 2: Finishing Social Factors, Making Things Difficult, Stories, And Instincts
  • Exercise: Social Factors
  • Exercise: Stories
  • Exercise: Instincts
  • Quiz 4
  • Motivation, Part 3: Habits, Rewards, Gamification, The Desire For Mastery
  • Exercise: Habits And Rewards
  • Exercise: Desire For Mastery
  • Quiz 5
  • Applying Engagement Principles In Design
  • Exercise: Re-Design For Engagement
  • Quiz 6
  • Study Guide For Design For Engagement
  • User Testing
  • Preview
    Why Do User Testing And What's In This Course
  • What User Testing Is And What It's Not, And An Overview Of The User Testing Process
  • Quiz: What Is User Testing
  • What To Test And Who To Test
  • Exercise: What To Test
  • How Many People To Test, And How To Recruit Them
  • Quiz: Who To Test
  • Different Types Of User Testing
  • Exercise: Who To Test And Type Of Test
  • Quiz: Types Of User Testing
  • Planning and Conducting User Tests And Writing Task Instructions, Part 1
  • Exercise: Write Instructions
  • Quiz: Writing Task Instructions
  • Planning And Conducting User Tests, Part 2
  • Exercise: Conduct A Test
  • Quiz: Planning A Test
  • Piloting, Data Analysis And Reporting, And Testing Tools
  • Quiz: Data Analysis And Reporting
  • Next Steps
  • Study Guide For The User Testing Course
  • Design Thinking
  • Preview
    Introduction
  • Critical First Exercise
  • Exercise: Design an Ideal Wallet
  • Core Concepts And Process Overview
  • Quiz 1: Core Concepts, And Process
  • Exercise: Pick A Case Study
  • Empathize and Interviews, Part 1
  • Quiz 2: Planning Interviews
  • Exercise: Planning, Conducting, and Analyzing Interviews
  • Empathize and Interviews, Part 2
  • Quiz 3: Conducting Interviews
  • Quiz 4: Analyzing Interviews
  • Exercise: Analyze Interview Data
  • Define, Ideate, and Prototype
  • Framing The Design Challenge
  • Quiz 5: Define and Iterate
  • Exercise: Prototype
  • Testing and Iterating
  • Exercise: Test And Iterate
  • Study Guide For Design Thinking
  • Additional Resources
  • Lean UX
  • Preview
    Why Lean UX?
  • Preview
    About The Instructor
  • Preview
    Lean UX Myths
  • Lean UX Quiz 1
  • Lean Concepts, Part 1 (Learn, Iterate, Experiment, Hypotheses)
  • Exercise 1: Develop Hypotheses
  • Lean Concepts, Part 2 (Minimum Viable Product)
  • Exercise 2: Decide On User Research
  • Exercise 3: Planning An Experiment & The MVP
  • Lean Concepts, Part 3 (Pivot, Collaboration, GOOTB)
  • Exercise 4: Pivot Decisions
  • Lean UX Quiz 2
  • How To Do UX Inside Of A Lean Process
  • The Comprehensive Lean UX Exercise
  • Exercise 5: Case Study Project
  • Lean UX Quiz 3
  • Exercise: Design Ideas
  • Study Guide
  • Ready To Complete The Certificate